Top 5 Social Apps Performance in Oman Q3 2023

In the third quarter of 2023, social apps in Oman witnessed significant trends in downloads, revenue, and active users. Here's an overview of the performance of the top five social apps: TikTok, Instagram, Facebook, Likee - Short Video Community, and Threads.

TikTok experienced a steady increase in weekly revenue, peaking at around $47K in late August and early September. Weekly downloads showed fluctuations, with a high of 32.3K in mid-July and a low of 21.6K in late August. Active users remained stable, hovering around 1.3M throughout the quarter.

Instagram saw a significant revenue spike in late July, nearing $8K, and maintained a steady flow with minor fluctuations. Downloads varied, peaking at 22.9K in early July and dipping to 15.5K in mid-September. Active users remained relatively consistent, averaging around 1.28M.

Facebook maintained a stable revenue stream, averaging around $2K, with a peak of $3.1K in early August. Downloads were consistent, with a slight increase to 17.2K in mid-July. Active users showed a gradual increase, reaching around 566K by the end of the quarter.

Likee - Short Video Community experienced modest revenue growth, peaking at $2.8K in late July. Downloads fluctuated, with a high of 9.6K in late June and a low of 6.5K in early September. Active users remained relatively stable, averaging around 170K.

Threads, despite being a newcomer, showed promising trends. Downloads saw an initial spike to 62.6K in early July, followed by a steady decline, averaging around 6K by the end of the quarter. Active users peaked at 56.8K in mid-July and stabilized around 48K towards the end of September.

For more detailed insights and data, visit Sensor Tower.